Digital Marketing Strategist

Strategy Meets Scale: Data-Driven Impact

My work bridges creative content with analytics, driving measurable growth across social commerce, brand campaigns, and digital platforms.

My Approach

Rapid Testing. Data Feedback. Modern Campaigns.

In today's fast-paced digital landscape, success demands continuous iteration. I leverage real-time analytics to refine content, optimize strategies, and ensure every campaign delivers tangible results.

My Story

My journey into digital marketing began with applying strategic content planning as a Theatre Marketing Director in high school, developing three-week calendars and producing diverse promotional materials across all social media platforms. Being an active cast member simultaneously gave me a unique creative edge in my content that translated well between the audience and other cast members which generated record-breaking attendance. Beyond high school, I started to experiment with e-commerce business models. My creative branding skills extended to AI-assisted website building, where I craft layouts, refine branding, and optimize for SEO, bridging creative vision with technical execution for local businesses. What I love most is seeing my clients creative vision come to life in a way that makes them excited and hopeful to scale their business beyond what they thought possible.

After discovering how important it is to have a consistent brand, I decided to create my own personal one. Starting with TikTok, notably growing a shop account from zero to 2,000 followers in just 4 months and achieving 2.1+ million total views. This involved daily content creation, product research, and intentional scripting, all focused on driving sales from the first month. Running a business has taught me a lot about strategically timing product launches with current events and implementing sales psychology into my scripting to maximize profits each video. After analyzing which videos perform well, I recreate and re-target those videos and repeat the process all over again with the next product. Experiencing many different sides of digital marketing has opened my eyes to so many learning opportunities and I can't wait to keep on learning!

Ready to Make an Impact?

I'm actively seeking agency internship opportunities to apply my proven skills in digital marketing and content strategy.